Designing for the Web

by Mark Boulton

Getting Started

• Introduction Getting Started
  
• Designing for the web ‘How can I get my first job?’
  
• The Job Working for an Agency
  
• Understanding Workflow One Mockup or Many?
  
• The Tools Just like a carpenter, a designer will have his favourite tools.
  
• Working for yourself So you want to work for yourself? And why not.
  
  
  
  

Research and Ideas

• Introduction Research and Ideas
  
• The Design Process The Traditional Design Process
  
• The Brief The Brief, in its different forms, represents the start of a project.
  
• Research Research is a profession in its own right.
  
• Ideas Ideas. They’re at the heart of every creative process.
  
• Putting it together Case Study for a gardening website
  

Typography

• Introduction Typography
  
• Anatomy Typefaces, like most things, are made up of constituent parts.
  
• Classification Typefaces have defining characteristics that give them personalities.
  
• Hierarchy Typographic hierarchy, put simply, is how different faces structure a document
  
• Typesetting The font industry is big business, and rightly so.
  
• Printing the web The screen is just one of the media types for which we have to design.
  

Colour

• Introduction Colour
  
• The Colour Wheel Colour theory involves a great deal of complex terminology.
  
• Hue, Saturation and Brightness Describing colour can often be confusing.
  
• Colour Combinations and Mood Colours chosen from different spokes on the Colour Wheel will provide a variety of colour combinations.
  
• Designing without Colour Lowering the Tone.
  
• Colour and Brand Can you imagine a classic coke can in any other colour?
  

Layout

• Introduction Layout
  
• The Basics of Composition For centuries there has been a link between art and mathematics.
  
• Spatial Relationships Space is important in layout.
  
• Grid Systems A grid is an instrument for ordering graphical elements of text and images.
  
• Breaking the Grid Should Everything Always Line Up?
  
• Bringing it all together Case study for De Standaard.
  

Conclusions

• What does it really feel like to be a designer in this industry today? 

http://designingfortheweb.co.uk/